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First, a professional accounting website or financial website allows your potential clients to find you more easily. Even when they already know about you through referral because it is likely that they will Google you in advance.
Secondly, a professional accounting website or financial website with the right content can keep your site at the top of search results pages i.e. higher SEO ranking on search engines like Google.
Thirdly, a professional accounting website or financial website allows you to build credibility, corporate image, and brand awareness.
Additionally, you can share your website blog posts on social media platforms like Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, etc. This can funnel your social media visitors and followers back to your website.
Lastly, a professional accounting website or financial website can tell your audience a lot of information about your service. It can educate, qualify, and convert leads into clients.
Deciding which content management system (CMS) to use to create a professional accounting website or financial website is the very first and yet the most critical step. However, there are tons of options available. Below is a summary of the most popular CMS you may use to create a professional accounting website or financial website.
A WordPress website has the following main features.
First, you should also ensure the following in your professional accounting website.
Secondly, a professional accounting website typically includes the following pages.
Lastly, you can use content to market your service. They include videos, podcasts, whitepapers, case studies, eBooks, webinars, guides, and checklists.
You focus on local SEO for your city, county, and surrounding areas because people search for tax, accounting or financial professionals who are in proximity.
Which is the best solution to create a professional accounting website or financial website? If you are just starting up with zero budget and you have plenty of free time, you may try DIY hosted solutions like Wix.
If you want to get professional and stand out from your competition, you should consider WordPress which allows you to scale up your SEO-friendly website project with loads of customizations and add-on features.